Google is planning to release an application programming interface for its Google Trends program, according to Marissa Mayer, vice president of search products and user experience at Google. She also said the company would make it possible to download data from Google Trends into spreadsheets. Mayer said she couldn't provide a time frame for either action.
Google trends has become an valuable tool for me in comparing the popularity of everything from HDTV sets, websites, software, and presidential candidates to vacation spots. I can't wait to see what kind of mash-ups the web community creates.